According to Autocar in the UK, Tata has a success story on its hands in the form of the diminutive Nano microcar, which is currently for sale in India and is the least expensive new automobile in the world. Says Rajiv Dube, head of Tata’s passenger car business:
In the last three months, we have been averaging about 2,500 Nano [sales] per month. We are gearing up for a higher number and we are ramping up our production capacity by 20 percent from this month.
For those keeping track of such things, the production increase should allow Tata to build 3,000 Nanos per month. You may recall that demand was so high when the little car first went on sale that only half of the 2,000 customers that applied for a Nano were awarded a car with the help of a lottery system.
Previous reports indicate that the Indian automaker has its sights set on the European and American markets, possibly by 2011. Company head Ratan Tata has said that hybrids, diesels and all-electric models may be in the offing.
Gallery: Tata Nano
REPORT: Tata increases Nano production to keep up with strong demand originally appeared on Autoblog Green on Wed, 14 Oct 2009 19:57:00 EST. Please see our terms for use of feeds.